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Showing posts with label #HockeyDay. Show all posts
Showing posts with label #HockeyDay. Show all posts

Friday, February 13, 2015

#HockeyDay Marketing.

Hockey Day in Canada and the US is this month.  If you are a sports retailer, skill centre or product company, this is a prime time to promote your brands...on social media.



A simple retweet or post with #HockeyDay or #HDIA will do nothing for your business.  A planned paid campaign on Twitter or Facebook will net you results.  Through your account, write a creative content post with an image, select geographic areas, enter keywords (hint: #HockeyDay), select gender, devices, campaign dates and set budgets.  Launch and watch your reach and engagements go up.  Be ready to reply to direct messages, emails or even answer the phone.

Need help?  Connect with your marketing agency or Hockey Science & Technology.



Stick Business is the official magazine of Hockey Science & Technology.  News, information, products and services to develop and operate your business.  Connect with Stick Business on Linkedin, Twitter and StickBusiness.net.


Saturday, January 18, 2014

#HockeyDayInCanada - social media marketing


Hockey Day in CanadaToday is Hockey Day In Canada hosted and sponsored by CBC's Hockey Night in Canada and Scotiabank.

This is a good day if you are a maker of hockey products, a hockey retailer or a hockey skills trainer.  Social media is buzzing with people and businesses involved in hockey today.  Take advantage of this to find new business and build relationships with your customers.

1.  Promote the coverage on your social media accounts:  http://www.cbc.ca/sports-content/hockey/hockeydayincanada/
2. Engage your Twitter followers and Facebook friends by asking them what they are doing to celebrate this day.
3. Use these hashtags in your posts:  #HockeyDay, #HockeyDayInCanada or #HDIC
4. Follow users who use those hashtags.
5. Like, Share, Favourite or Re-Tweet some of the posts that you see on your own timeline or in search results.


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